Marketing Resources

Resource-constrained departments all across the nation are in need of support and assistance, and there are many members of the community that want to help. 1-800-FIRE-LINE provides a central point of contact for these potential volunteers. However, if these volunteers do not know 1-800-FIRE-LINE exists they will not call. Registering and administering 1-800-FIRE-LINE is the first step in recruiting volunteers for fire/EMS departments in your state. The next step is to market 1-800-FIRE-LINE. Publicizing the number will raise awareness that local fire/EMS departments need assistance and informs the public that they can easily learn about local emergency and non-emergency volunteer opportunities by calling this toll-free number.

 

Americans are overrun with advertisements, so it is important for your association to use multiple mediums to publicize 1-800-FIRE-LINE. Fire Corps and the NVFC have created a series of marketing tools to help you advertise 1-800-FIRE-LINE at little or no cost to your organization or your state’s local fire and emergency service departments.

 

Use the links below to find ready-made materials you can use to broadcast the 1-800-FIRE-LINE message in your state. You will also find ideas concerning distribution as well as marketing tips and techniques for reaching potential volunteers.

 

Contact the Fire Corps national office at 1-888-FC-INFO1 (324-6361) or info@firecorps.org if you have questions regarding these tools or to request additional copies.